
UNAPOLOGETICALLY
Use Your Voice
TO CHANGE THE WORLD
AS FEATURED IN




YOU: FEARLESS DREAMER, EXPERT ENTREPRENEUR & PASSIONATE CHANGEMAKER
You’re the Beyonce of your industry (that no one know it yet.) You’re ready to take center stage and use your gift to change the world. The thing is you are remarkable at what you do BUT you can't put it into words. It's like you’re screaming about your mission & no one’s listening.
FEARLESS DREAMER, EXPERT ENTREPRENEUR & PASSIONATE CHANGEMAKER
You’re the Beyonce of your industry (that no one know it yet.) You’re ready to take center stage and use your gift to change the world. The thing is you are remarkable at what you do BUT you can't put it into words. It's like you’re screaming about your mission & no one’s listening.
WITH A MENTOR BY YOUR SIDE. YOU CAN
STOP RIDING THE STRUGGLE BUS.
The truth is your site doesn’t align with who you are because you're hiding what makes you quirky and unique. You're silent on popular culture, politics, and your passion because you're afraid of alienating your audience. Girl, you're attracting clients who love your persona not the real you anyway. Together, we'll connect with the people who need her the most and generate more revenue while doing it.
IF YOU FINALLY WANT TO BE CONFIDENT IN YOUR WEB COPY
This is the sign you’ve been waiting for.
Your website can sound exactly how you’ve always imagined even if...
-
Right now can’t identify your unique voice or express it with personality,
-
You secretly steal from your faves' website and hope no one notices, or
-
You're scared AF of writing especially in this noisy online space pressuring you to create "valuable content."
How would your life be different if you could sit your magical self down to write copy...
Without
Writer’s Block

because you're hella clear on what's important to communicate on your site and how to communicate it with easy-to-follow website templates.
That Attracts
High-Quality Leads

more loyal than
the Bey-Hive with
words that connect,
seduce and persuade your audience to commit to themselves with your offer.

With An Expert
By Your Side
Imagine co-writing your website with a premier, result-driven sales copywriter who helps you discover your customers, voice and personality (and gives tips
most pros would never share.)
That Sounds
Like You But Better

because it aligns
perfectly with your personality.
Yup, we write copy
that highlight the quirks
that make you
YOU!
Sounds bomb, right?
SAY YES TO...
UNSHAKABLE
To write persuasive science-based web copy with hella personality in one week flat
Unshakable is a 5-day program designed to help you develop an unshakable brand voice, write your website copy, and sell more authentically
DURING OUR WEEK TOGETHER, WE'LL
Discover Who You Really Are

We’ll define your “you-ness” and core brand values so you can build a brand that you believe in and weave who you are into your brand story.
Write Your Website Copy

This is what you came for! We’ll write your home page, about page, contact page and 404 page using my tried-and-true templates.
Understand Your Customer

Get into the minds of your dream client so you can position your offer as the solution, the salvation and the chance to forever say byeeeee to their biggest problems forever (and ever amen.)
Sprinkle In Your Magic

We’ll edit your copy together to add your personality so that each word is powerful and connects with your kind of people.
Let Your Personality Shine

Create a personality that represents you and makes your audience feel like you’re the homie (or the auntie who gives it to them straight).
In Just One Week

Let's just get it done. Because let's be honest - how many times have you been putting this off? Too many, right? Let's write your website in just 5 days.

ANGELICA DANDRIDGE
WEB DESIGNER
Your services were so unique in that it was kind of like getting linguistics sales psychology training.

DESIREE GREENWOOD
PHOTOGRAPHER
It was the dopest thing to watch Rita take my jumbled up
thoughts and write
beautiful copy.

KRISTIAN RAE
BRAND DESIGNER
Rita helped me to realize
it's okay to speak how I would
with my clients
in my copy.
THE RITA EXPERIENCE IS DOPE AF. BUT DON'T TAKE IT FROM ME.
TAKE IT FROM MY CLIENTS.

DAILY TRAINING
Live training each day with DIY writers. You are all learning together so you’re never alone. I’m right by your side all week. You are supported as you write your copy.
what's inside?

WEB PAGE TEMPLATES
No more rambling on-and-on or putting writing off ‘til after you binge The Office again. My plug-and-play templates to help write your seductive and persuasive web pages.

OFFICE HOURS
Pull up! I’m available every single day for office hours to answer any and every question you have. You will be confident in your copy because you have access to me, my genius, and mentorship.

LIVE FEEDBACK
Get in the hot seat, babe, and buckle up. I’m giving live feedback during our training to take your copy from meh to popping! You’ll learn how to be a better writer watching me in my zone.
THE UNSHAKABLE SCHEDULE
Unshakeable is a 5-day program that walks you through each step of writing drool-worthy web page copy that inspires people to throw their wallets at you.
How to
Stalk Your Competition & Spy On Your Buyers
Learn the pro tips on how to find your competitive edge (hint: it’s your youness). You’ll also learn how to spy on your buyers to understand their deepest desires.
Discover
Your Signature Voice
Take your mask off and embrace what makes you different without judgment or shame. Straight out the gate, we figure out who you really are and what you stand for. Then draft your Brand Voice Guide which outlines your brand values, mission statement and vision statement to remind you of who you are (and who you aren’t) as your brand grows.
How to
Craft an Irresistible Home Page
You’ll walk away with homepage copy for your digital home that makes a lasting first impression and introduces your personality and offers to the world!
How to
Write the Perfect About Page
We’ll write an about page that tells your brand story in a relatable, compelling and persuasive way.
Write Your Direct Yet Informational Contact Page & Add Personality on Your 404 Page
We’ll make it easy for leads ready to take action to get in contact with you with clear, effective and welcoming copy. Then let’s write a 404 page that keeps visitors around especially when they land on a page that doesn’t actually exist. This page is the secret sauce that turns a negative browsing experience into a surprisingly delightful one.
Surprise!
Masterclass or Live Edits
Our last day, I’ll read the room to see what you all need. We may have live edits, feedback or makeovers. I may host an advanced masterclass. At the end of the day, you’ll have high-converting website copy that captures your signature voice.
yaaaasssss!
HOLD UP.
THERE ARE BONUSES TOO, BOO!

VERBAL BRANDING GUIDE
You’ll get a verbal guidelines template. It’s the verbal version of a “style guide” for your brand. A one-sheet overview of your brand’s personality including adjectives used to describe your brand to outline your personality, best practices and do’s and don’ts. These guidelines will help your content writers, employees and contractors understand your voice instantly.
VALUE $197

FAQ BOOTCAMP
Get instant access to my FAQ templates to help you sell more authentically. I’m giving you a little known copywriting secret: FAQs are the forgotten superstars of your copy. It’s Not About Questions that People Actually Ask, But Rather What You Want Them To Know. We’ll write FAQs that Answer Any Sales Objections & Convince Cautious Buyers.
VALUE $497
you get all this!

MASTERCLASSES
I am pulling out my Rolodex and calling the industry leaders to come in to help make your copy work even harder for you. Award-winning web designers may pop in to teach you how to make your copy and design work together. A launch strategist may stop by to drive traffic to your website or a photographer may help you choose the hero images for your site. (Bomb, right?)
VALUE $997
JOIN UNSHAKABLE TODAY
PICK THE PLAN THAT'S BEST FOR YOU
get started for the low
best value
SAFE & SECURE CHECKOUT
You can trust me, boo!

